Hitabarity 3D - Freelance 3D Designer
3D design and animation from Barcelona.
HEARING HI RES 2.jpg

Sensibar - Brand ident

 

Sensibar - Brand Ident

Sensibar is a branding studio from Stockholm (Sweden). And they work with all the senses.

 

Sensibar reached me with a clear briefing: They wanted a piece that describes how they understand branding, and how they work.
And Sensibar work with the senses.

The creative process let us find a main concept for the campaign: It only makes sense when you feel it.
This concept describes that, for any brand, the key is just to make feel, to communicate. And we will achieve that by using the senses.

From here, we created a series of 3D animations and images for each sense: Hearing, Touch, Taste, Sight and Smell. 
These pieces show how the senses made us feel, how they behave and how we can experiment with them. Because senses have the power to change things.

 

Touch...

Sensibar Brand Ident - Hitabarity 3D
Sensibar Brand Ident - Hitabarity 3D
 

Hearing...

Sensibar Brand Ident - Hitabarity 3D
Sensibar Brand Ident - Hitabarity 3D
 
 

Sight...

Sensibar Brand Ident - Hitabarity 3D
Sensibar Brand Ident - Hitabarity 3D
 

Taste...

TASTE HI RES 1.jpg
TASTE HI RES 2.jpg
 

Smell...

SMELL HI RES 2.jpg
SMELL HI RES 1.jpg
 

Client: Sensibar (Sweden)
Art Direction: Hitabarity 3D
Animation: Hitabarity 3D
Sound Design: Jakob Redtzer & Peter Boström