Google Genomics

On a mission to map all the species on Earth

Google Genomics is a groundbreaking project that marks a powerful step towards deeper understanding of global biodiversity and provides vital tools to support conservation efforts worldwide. The objective is clear: map the genomes of every species on Earth.

Along with Trizz Studio, we’ve edited and created the motion system for a 3-minute piece that explains the intricate nuances of this project.
We’re honoured to have helped bring this important story to life, and as always, grateful to our friends at Across The Pond for the collaboration.

Roles: Creative Direction, Animation

Brand: Google

Agency: Across The Pond
Production Company: Trizz Studio

Creative Direction: Marcel Hita
Production: Simon Bath, Harriet Christie
Art Direction: Katerina Mileva, Nerea Hernandez & Dominyka Guceviciute
2D Artists: Aharon Ferradas, Alberto Segado Conde, David Betancourt, Carlos Arandia
Editor: Lluis Murua, Martí Blanché
Online: Nerea Hernandez
Colorist: Mikel Gomez

Executive Creative Director: Oriol Puig
Executive Producer: Simon Bath
Account Director: Albert Garcia
Head of Accounting: Ana Baeza

Representative: Katie & Co.